Digital Media Centre

ALDI ANNOUNCES LAUNCH OF ITS BIGGEST EVER SUMMER FOODS RANGE

• Exciting range includes more than 75 brand new products with prices starting from just £1.89
• New products include Popcorn Ice Creams, Tapas range and plant-based BBQ options

ALDI’S GIN NAMED BEST IN THE WORLD

• Aldi gets Gold Outstanding at the IWSC for its £14.99 Haysmith’s Rhubarb & Ginger Gin
• The product achieved the highest score in the competition (98 points) beating Edinburgh Gin, which retails at more than double the price as well as competitors Waitrose and M&S.

MOVE OVER GIN!

ALDI PREDICTS VODKA WILL BE SPIRIT OF THE SUMMER FOLLOWING 50% SURGE IN SALES

• Supermarket launches two new flavours to meet growing demand
• Stefanoff Mango & Passionfruit and Raspberry Crush are just £13.49 each, saving shoppers 30% compared to Smirnoff

19P EASTER VEG AT ALDI

• Shoppers can save up to 81% on Aldi’s Easter Super Six deals

TIKTOKER RECREATES GREAT BRITISH FRY UP USING ALDI’S GIANT HOT CROSS BUN!

• Popular TikToker’s ultimate Easter fry-up causes social media frenzy after using Aldi’s Giant Hot Cross Bun in place of toast 
•  Supermarket’s supersized Easter treat returns on 23^rd March for a second year with new Chocolate Orange flavour

TikToker Jack Cooks has showed his 127k followers how to create the ultimate Easter breakfast – a Great British fry-up inside Aldi’s Giant Hot Cross Bun (£3.99, 600g). Bunderful!

ALDI SLASHES COST OF TOP SHELF PREMIUM WINES BY 50%

• Shoppers can pick up a bottle of Pomerol, Condrieu and Margaux for just £9.99

Aldi is cutting the cost of its most premium wines, Pomerol, Margaux and Condrieu, from £19.99 to just £9.99 (75cl) in the run up to Easter.

GET ON JOB WITH ALDI’S LATEST LOVE ISLAND INSPIRED GARDEN FURNITURE RANGE

Those who are missing Love Island already can recreate the iconic look with Aldi’s NEW Gas Firepit (£349.99) and Corner Sofa & Cover (£299.99). The sleek look Gas Firepit is available to pre-order now and is perfect for recreating those memorable firepit moments, whilst the Corner Sofa will also be returning and is available to pre-order online from 26^th March. Shoppers better be quick though as, as with all Specialbuys, once they’re gone, they’re gone!

ALDI’S ENGLISH £20 SPARKLING & £10 WHITE BEAT WINES ALMOST DOUBLE THE PRICE IN WHICH? TASTE TEST

• Aldi has achieved Best Buy and Great Value accolades in the Which? English Wine Taste Test
• The Winemaster’s Lot English Sparkling, which scored higher than wines that cost as much as 90% more, was praised for its impressive fruity and savoury finish
• While Aldi’s £9.99 Specially Selected English Bacchus beat premium wines that cost 70% more

ALDI SHOPPERS WON’T BE ABLE TO CONTROL THEMSELVES WITH NEW EASTER GAMING EGG