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ALDI MAKES IT EVEN EASIER FOR CUSTOMERS TO BUY BRITISH 

ALDI REVEALS ANOTHER ROUND OF PRICE CUTS

Aldi has announced another round of price cuts on a range of fresh produce and everyday essentials.

The latest price cuts mean the UK’s lowest-priced supermarket* has now invested more than £30 million in lowering its prices for customers in the first month of 2024, with reductions across around 100 lines.

ALDI TO CREATE 500 APPRENTICESHIP ROLES IN 2024 

Aldi, the UK’s fourth-largest supermarket, is looking to recruit over 500 new apprentices across the UK in 2024. 

Applications are now open for the supermarket’s apprenticeship scheme, with opportunities across stores, buying, logistics and HGV driver roles. 

ALDI LOWERS PRICES ON OVER 40 POPULAR PRODUCTS

Aldi, the UK’s lowest-priced supermarket* is cutting the price of more than 40 of its most commonly-bought items.

From tomorrow, the latest products will include popular weekly shop items such as coffee, tinned soups, and pet food – with prices lowered by up to 17%, to ensure its customers can buy the highest-quality products at the lowest possible prices.

ALDI MAKES SHOPPING AT CHECKOUT-FREE STORE EVEN EASIER

Aldi, the UK’s fourth-largest supermarket, has introduced contactless payment at its checkout-free store in London to make it even quicker and easier for customers.

ALDI NAMED BRITAIN’S FAVOURITE SUPERMARKET

• YouGov’s latest polling data puts discounter ahead of Lidl and traditional Big Four supermarkets in the popularity stakes

Aldi has been named as the nation’s most popular supermarket, according to new polling data for Q4 2023 from YouGov.

In the poll, Aldi maintained its position at the top, ranking ahead of its traditional Big Four rivals, as well as M&S and fellow discounter Lidl. 

IT’S A HAT TRICK – ALDI CROWNED THE UK’S CHEAPEST SUPERMARKET FOR THIRD YEAR IN A ROW

• Which? names Aldi UK’s Cheapest Supermarket for the third consecutive year
• The supermarket was also named the Cheapest Supermarket of the month for December, its eleventh win in 2023

Consumer group Which? has named Aldi the Cheapest Supermarket of the Year for 2023, after conducting its annual price comparison of UK supermarkets.  Aldi was also named the UK’s Cheapest Supermarket of the Month for December.

ALDI DONATES 1.5 MILLION MEALS TO CHARITIES OVER CHRISTMAS AND NEW YEAR 

Aldi donated around 1.5 million meals to those in need over the festive period.

ALDI LAUNCHES NEW COOKBOOK IN PARTNERSHIP WITH TEAM GB AND PARALYMPICSGB

Aldi has launched a new cookbook in partnership with Team GB and ParalympicsGB, which is available in stores from today.

The cookbook, called ‘Eat like a Champion’, includes 80 recipes that have been inspired by athletes and nutritionists such as Paula Radcliffe and Laura and Jason Kenny from Team GB and ParalympicsGB.

All of the proceeds from the cookbook will be donated to charity, with a portion going to the British Olympic Association and British Paralympic Association, while the remaining profits will go towards supporting Aldi’s dedicated charity, Teenage Cancer Trust.