Digital Media Centre

ALDI REVEALS A ‘TROPICAL TAKEOVER’ WITH NEW COCKTAIL FLAVOURS

ALDI REVEALS UK’S CHOC-EATING ETIQUETTE – INCLUDING SMASHING, CRACKING AND PUTTING ENTIRE EGG INTO YOUR MOUTH IN ONE GO!  

• Average Brit polishes off at least one entire egg a WEEK before, and women are the biggest culprits 
• Some even confess to cracking it directly onto their heads to get into it as quickly as possible 
• One in ten admit they start tucking into Easter eggs over a MONTH before Easter Sunday 

ALDI LAUNCHES £3.99 SCALP AND BODY CARE BEAUTY BUYS THAT ARE 89% CHEAPER THAN OUAI

• Available in stores from 17^th March, the luxury must-haves arrive as reports predict that body care will be at the forefront of this year’s beauty trends

TIKTOKER SHARES 5 TRANSFORMATIONAL HOME IMPROVEMENT HACKS – FOR LESS THAN £100 FROM ALDI

ALDI LAUNCHES £3.99 HAIRCARE SERUMS THAT ARE 80% CHEAPER THAN THE ORDINARY

• Specially formulated with cult ingredients including Caffeine, Hyaluronic and Amino Acids, the specialist products arrive as experts report hair health will be a focus for 2024
• Available in stores nationwide from 17^th March, while stocks last

ALDI REVEALS ITS SHOWSTOPPING BRAND NEW EASTER EGG RANGE  

• The egg-citing range features new creations such as a beautiful Chocolate Orange Marble Egg

ALDI LAUNCHES NEW EASTER-THEMED GONK 

ALDI LAUNCHES NATIONWIDE SEARCH FOR CHIEF EASTER EGG TASTING OFFICER

• Lucky recruit will receive FREE CHOCOLATE in exchange for views on the supermarket’s Easter products
• Feedback will help inform Aldi’s Buying Team ahead of decision making for next year’s range
• Shoppers have until 13^th March to apply for the job of a lifetime!

ALDI UNVEILS QUIRKY NEW CROSS BUN RANGE, FEATURING CULT FAVOURITE NUTOKA