Product News Archives

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Product News

ALDI SERVES UP RUMARKABLE AWARD-WINNING RANGE AS RUM SALES RISE BY OVER A THIRD AHEAD OF WORLD RUM DAY

1 July, 2021

Ahoy there Rum lovers! Aldi is serving up some fantastic tipples fit for a mate ahead of World Rum Day (10th July). With 2021 being unofficially dubbed as the ‘Year of the Sea Shanty’, the UK has been embracing its pirate side and sales for flavoured and spiced tipples have grown a whopping 35% YoY.

BOOM BOOM BOOM, LET ME HEAR YOU SAY MAYO – MAYO!

30 June, 2021

ALDI LAUNCHES SUPERMARKET FIRST WITH BRAND-NEW CURRY MAYO

Aldi’s Curry Mayo flavour joins Bacon Mayo and Peri Peri Mayo in ‘a-mayo-nnaising’ NEW range, available in stores now for just 65p each

The Bacon Mayo tastes just like the Heinz Smokey Baconnaise Sauce – but it’s a whopping 162% cheaper![1]
Shoppers on Instagram excited to experience the new flavours said: “(I) need a trip to Aldi”, “Bacon Mayo 😍” and Aldi is “ pushing some fab new products”

Supermarket Aldi has launched a trio of saucy mayos inspired by some of the nation’s favourite flavours. The launch comes after mayo recently won the battle of the condiments and was crowned the fastest growing table sauce in the UK[2] (condimental!).

I’VE GOT A TEXT! CELEBRATE LOVE ISLAND’S RETURN WITH ALDI’S ULTIMATE VIEWING PARTY MUST HAVES

25 June, 2021

Create a Love Island viewing party with Aldi for the show’s return on Monday 28^th June

Love Island fans can gather at the firepit with the Faux Stone Fire Pit – which shoppers on Aldi’s website call a “bargain!” and “absolutely beautiful!”
Aldi fans won’t be snaked on price for BBQ favourites like the Big Mac Topper, Wagyu Beef Burger and Plant Menu Tex Mex Veggiebabs

Supermarket Aldi is hoping to turn Love Island fans’ heads with its selection of viewing party must-haves ahead of the show’s return on Monday 28^th June. Shoppers can stay loyal and head to Aldi to get their hands on summer favourites like firepits, paddling pools, tasty BBQ favourites and delicious bevs. Available to order online from 27^th June and in stores from 1^st and 4^th July.

Image showing a focaccia bread made with strawberries

ALDI UNVEILS UNUSUAL RECIPES FOR RARE STRAWBERRY MOON LUNAR EVENT

23 June, 2021

Strawberry Moon is a rare lunar event occurring this year on 24^th June, marking the last full moon of spring or the first full moon of summer

The Strawberry Moon was an indicator to 16^th century tribes to gather ripened strawberries

Aldi is working with Elj Eats, The Humble Pescatarian and Sophia Eats a Lot to celebrate the lunar occasion – unveiling unusual recipes including Strawberry, Goats cheese and Basil Focaccia recipe, Strawberry Clotted Cream Rice Pudding Cakes and Strawberry Nachos.

Grandessa Peanut Butter & Strawberry Jelly

PARTY IN THE USA! ALDI LAUNCHES MARSHMALLOW FLUFF AND PEANUT BUTTER & JELLY JARS AHEAD OF 4TH JULY

23 June, 2021

With 4^th July right round the corner, Aldi has launched a range of USA-themed treats to make sure this year’s celebrations are sure to Trump the last. The range includes everything from American Soda to Marshmallow Fluff and Peanut Butter & Jelly Jars (you heard it here first!) All available in store from Thursday 1^st July – but like all specialbuys, shoppers better get in there quick, because once it’s gone, it’s gone!

GO BIG AND GO HOME! ALDI WINS BEST VALUE BIG BBQ BASKET

18 June, 2021

Aldi has been named the most affordable supermarket for the big BBQ shop in the Best Value BBQ report by personal finance experts money.co.uk
Aldi beat Sainsbury’s, Asda, Tesco and Morrison’s to claim first place

Supermarket Aldi has been crowned as the most affordable supermarket for a big BBQ shop[1] – with its meat-based BBQ feast for two to ten guests costing just £38.52. That’s 10% cheaper (£3.74) than its closest rival Sainsbury’s.

TOP THIS! ALDI’S THE BEST EVER BURGER LAUNCHES WITH A BRAND NEW BURGER MELT THAT TASTES LIKE BIG MAC SAUCE

15 June, 2021

To celebrate the return of Aldi’s Kamado BBQ, the supermarket is bringing back its sell out The Best Ever Burger with a NEW Tasty Burger Sauce Melt (£2.99, 2 pack) inspired by the McDonald’s favourite big mac sauce,so shoppers can create the ultimate BBQ burger! The grill-iant patty is available in-store from1^st July.

ALDI UNVEILS MOST COMMON MIS-STEAKS IN TIME FOR FATHER’S DAY, ENSURING DADS GET THE VERY BEST THIS YEAR

14 June, 2021

Biggest mis-steaks include cooking steaks straight from the fridge and cutting the meat to check it’s done
Aldi has worked with top BBQ chef Mike Reid to reveal the ultimate guide to perfecting steak this Father’s Day
Aldi’s Wagyu steaks are back by popular demand after flying off shelves for Father’s Day last year. The range includes premium British Wagyu steaks from just £6.01 for 227g – as well as a NEW Tomahawk Steak (£13.49 for 1kg)

WHEN DOES A JOKE BECOME A DAD JOKE? WHEN IT BECOMES AP-PARENT!

14 June, 2021

COMEDIAN MARK WATSON NAMES THE UK’S BEST DAD JOKER TO CELEBRATE FATHER’S DAY

Aldi’s baby and toddler brand, Mamia, crowns the winner of the Best Dad Joke competition
Aldi enlisted the help of comedian, father and certified dad joker, Mark Watson, to pick a winner
The competition garnered over 2,700 cringeworthy entries, and all jokes aside, some of them were actually quite funny!