Digital Media Centre

ALDI REVEALS FRIGHTENING PRODUCT-INSPIRED HALLOWEEN LOOK AS  MAJORITY OF GEN Z SAY IT IS THEIR FAVOURITE TIME OF YEAR

• New research reveals that four in five (83%) parents will be trying their hand at SFX and makeup this year, with 60% turning to social media for Halloween inspiration 

• Aldi launches its spooky inspiration on social, as half of Brits look to base Halloween costumes on cultural moments and even everyday foods and household items 

• Supermarket celebrates its Professor Peppy drink, a fan-favourite item, with SFX makeup look on social 

• Wednesday Addams, Labubus and Claudia Winkleman among the top Halloween looks for 2025 – as 70% of Gen Z say Halloween their favourite time of year 

BLACK FRIDAY BARGAINS HIT ALDI’S MIDDLE AISLE

• Huge offers include the NEW Walking Pad and NEW Straight Air Styler, as well as a 50 inch TV at an unbeatable price
• Exclusive deals are available in stores from 6^th November while stock lasts

ALDI’S QUIRKY BAUBLES LAND IN THE MIDDLE AISLE – INCLUDING AN AIR FRYER AND HAIR DRYER

Aldi has announced it’s launching a range of quirky Christmas baubles following the success of last year’s limited-edition range.

ALDI LAUNCHES NEW CHARCUTERIE PIZZA FOR JUST £3.99

The Specially Selected Charcuterie Pizza, topped with onion chutney, mozzarella, parmesan and varieties of salami, is available in stores from 19^th October

ALDI LAUNCHES HALLOWEEN FOOD RANGE INCLUDING TRICK OR TREAT PIG IN BLANKET ROULETTE

• Priced at £4.99 and Good Housekeeping Institute-approved, the NEW Trick or Treat Pig in Blanket Roulette with Blood Ketchup offers a variety of pigs in blankets flavours including a spicy ‘Grim Reaper Chilli’
• Joining alongside this year’s Halloween range includes Aldi’s Halloween Pizza, Halloween Bao Buns, Frankenstein’s Fingers and Witches Green Cheese Cauldron
• Available in stores from 27^th October

ALDI’S SELL OUT HEATED AIRERS RETURN 

• The sell-out shopper favourite is back in the middle aisle – the Aldi Winged Heated Airer 
• Available in stores from 26^th October while stocks last 

ALDI UNVEILS ITS BIGGEST EVER CHRISTMAS SANDWICH RANGE FROM JUST £1.99

• Featuring four NEW sandwiches including a Pigs Under Blanket Sandwich and Honey Roast Gammon Bloomer
• The range is available in stores now

Supermarket Aldi has unveiled its biggest ever range of Christmas sandwiches for this year, available in stores now. And with prices starting from just £1.99, the range is sure to get shoppers feeling festive.

ALDI UNVEILS SPOOK-TACULAR RANGE OF HALLOWEEN SWEET TREATS FROM JUST £2.99

• Aldi is launching the NEW Scaredy Cat Cheesecake and NEW Mummies & Tombstones – both scoring highly in this year’s Good Housekeeping Institute Halloween Taste Test
• Aldi also returns its fan-favourite Halloween Macarons with NEW Frankenstein designs and Spider Leg Churros 
• Available in stores from 16^th October and 27^th October

SPUD-TACULAR STYLE! ALDI LAUNCHES JACKET POTATO JACKET

• Aldi unwraps the perfect fashion item for falling autumnal temperatures, a Jacket Potato Jacket, delivering ‘comfort-food chic’ for chilly days as 85% of Brits admit to hating the autumn cold 
• The puffer has been baked in collaboration with bespoke London fashion house, Agro Studio – celebrated for crafting looks for the likes of Beyonce and Lady Gaga 
• Over a third (40%) of the nation say that October marks the start of jacket potato season 
• Shoppers have the chance to get their hands on the must-have Jacket Potato Jacket via a social giveaway on Aldi’s TikTok, Instagram and Facebook channels 
• 2 million individual Ready Baked Jacket Potatoes (£2.35) will be enjoyed by Aldi shoppers across October and November