Aldi Mince Pies

Festive Tipples

Haysmith’s 0% Rhubarb and Ginger Spirit Download Image

HO HO LOW! ALDI LAUNCHES LOW AND NO ALCOHOL OFFERING FOR GUILT-FREE CELEBRATIONS

‘Tis the season for guilt-free tipples – or at least it is for the quarter of Brits (27%) that have attempted to reduce their alcohol intake this year1. Only right then, that Drinks Retailer of the Year2, Aldi is bolstering its ‘nolo’ offering for alcohol-free friends and family this festive season.

Aldi's Zerozecco

Fizz fanatics looking for sober celebrations can indulge in Aldi’s brand new, deliciously refreshing Zerozecco (£2.49 for 70cl). Well balanced with delicate fruity aromas, this bubbly delight will add a touch of sparkle to any festive gathering. With savings of more than 35% compared to a similar product at Co-op3, what’s not to love? Available in stores now.

Party goers can be-GIN  the celebrations with Haysmith’s 0% Rhubarb and Ginger Spirit (£9.99 for 70cl); a pretty in pink tipple that is sweet, spicy and fruity with warming flavours of fiery ginger, juniper and citrus. This delicious low-alcohol alternative was awarded a Silver medal at this year’s International Spirits Challenge, and at just £9.99, it’s 50% cheaper than Gin Botanicals Rhubarb % Ginger Free4– cheers to that! Best served with a premium tonic or ginger ale, ice and a slice of lime. Available in stores now.

The celebratory tipples will be joining Aldi’s existing range of nolo beers, including its Premium Pilsner 0% Alcohol Free (£2.49 6x330ml): a Golden yellow pilsner with a slightly bitter and predominant grain taste, and Sainte Etienne 0% Premium Lager Beer (89p for 500ml): a refreshing no alcohol lager with a light fruity pear flavour. Last but not least, sweet toothed revellers can indulge their cravings with Aldi’s Alska Strawberry & Lime Cider 0.5% (89p for 500ml); a tropically vibrant alcohol alternative, flavoured with juicy strawberries and tangy limes.

For guilt-free celebrations that pro-seccond to none, shoppers should most definitely head to the aisles of Aldi this Christmas.

[1] Alcohol Change

[2] Retail Industry Awards 2021

[3] Co-op

[4] Ocado

For more information, please contact the Aldi Press Office on:
T: 0207 479 0910 or alditeam@clarioncomms.co.uk